AUDIENCE REACH

SkyTV has the largest monthly reach of any cus­tom in-flight pro­gram­mer. Our net­work of car­ri­ers can pro­vide options that eclipse over 4,000,000 monthly view­ers. The reach of each of our pro­grams varies by Air­line car­rier line-up. For addi­tional infor­ma­tion or to receive a SkyTV Media Kit, please com­plete the form or con­tact us below: In addi­tion to our monthly in-flight video pro­grams, our desk­top video deliv­ery (Buntings Tech Talk) and our news vignette pro­gram (Home Com­put­ing Edge) offer the oppor­tu­nity to expand that coverage

IN-FLIGHT AUDIENCE DEMOGRAPHICS

The In-Flight video audi­ence is a cap­tive group of very upscale con­sumers and highly influ­en­tial decision-makers within their respec­tive busi­nesses. In addi­tion to being pur­chasers of high tech prod­ucts for their com­pa­nies, fre­quent busi­ness travel, and buy­ers of high-end cars and con­sumer elec­tronic, this audi­ence is decid­edly upper man­age­ment and make (and influ­ence) impor­tant busi­ness deci­sions every day. On a per­sonal level, it is an audi­ence that con­sumes prod­ucts from select cat­e­gories at dis­pro­por­tion­ately high lev­els. These cat­e­gories include fine wine and spir­its, restau­rant meals, the­atre tick­ets (movie and stage), finan­cial prod­ucts, cloth­ing, emerg­ing high-tech prod­ucts, hotel nights, rental cars and real estate, to name a few.
Below is a gen­eral audi­ence pro­file of the in-flight video watcher (vs. the gen­eral pop­u­la­tion). More detailed data is avail­able upon request.